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區塊鏈革新遊戲設計與玩家生態

更新日期:9月 18


一連兩日的Startup Impact Summit正在舉行,昨日Animoca Brands聯合創始人兼主席蕭逸、Pixowl和TSB Gaming的首席運營官Sebastien Borget和Dapper Labs共同創辦人Mik Naayem,共同討論未來遊戲產業的發展。3位遊戲界代表性人物均認為區塊鏈技術不可竄改、可追溯等技術特性,將為遊戲設計與玩家生態帶來革新。


Animoca Brands創始人兼主席蕭逸(左下)、Pixowl和TSB Gaming的首席運營官Sebastien Borget(右下)和Dapper Labs共同創辦人Mik Naayem(右上),透過視像會議討論未來遊戲產業的發展。(圖片來源:InvestHK)


在傳統遊戲當中,玩家可使用法定貨幣購買道具、角色等,這些遊戲內的虛擬資產,都是由開發者、遊戲公司控制。開發者可自行更改遊戲規則、裝備及角色數值,無限量地發行及複製遊戲道具。


「在區塊鏈遊戲,玩家付錢買的資產,是由玩家自己持有、永遠保存在區塊鏈上。」蕭逸稱,區塊鏈遊戲內的裝備、道具,都可各自成為獨一無二的虛擬資產,玩家可隨時買賣,如同傳送虛擬貨幣一樣。區塊鏈遊戲的道具、物件等,將永久保存在區塊鏈上,使用同一種代幣標準下的各個遊戲,玩家的虛擬資產甚至可以互通,令虛擬道具的使用範圍大增,意味另一間遊戲公司可把該道具引入至另一款遊戲共用。這將為整體數碼經濟發展帶來改變,尤其於推動未來不同體系之間的互相容許操作(Interoperability)。遊戲商毋須單靠發行道具或裝備吸引玩家「課金」維持收入,而是靠玩家的互動與交易持續發展。

Animoca Brands創始人兼主席蕭逸表示借助區塊鏈技術資料不能篡改、可追溯等特性,讓遊戲內的裝備及道具,以「非同質化代幣」(NFT)形式發行,轉化為獨一無二的虛擬資產。(圖片來源:China Daily)


BlockchainGamer.biz在2019年下半年的一份調查報告顯示,超過60%的受訪者認為主流採用區塊鏈遊戲的主要障礙依然是遊戲的質量問題;超過40%的受訪者認為在遊戲中使用區塊鏈的優勢是它能實現物品的所有權和自由交易,另有各20%的受訪者認為是它讓玩家賺錢的能力、以及它給遊戲經濟體系設計帶來的可能性。


Startup Impact Summit 2020 had Yat Siu from Animoca Brands & Outblaze, Sebastian Borget from The Sandbox and Mik Naayem from Dapper Labs on the panel of ‘Future of Gaming’ on Main Stage (powered by Visa) at SIS20.


They shared how Blockchain is helping to change the gaming world by allowing gamers to contribute, monetize and take ownership by owning assets. In times of Covid-19 the gaming industry has seen not necessarily more new gamers but rather an unprecedented level of consumption of games. Human nature and the need for social interaction brought artists like Billie Eilish and Travis Scott to host concerts on large gaming platforms such as Fortnite because of the interaction level. Going forward this kind entertainment will become the new normal.


Due to the pandemic,Yat Siu, Co-founder & Chairman, Animoca Brands and Outblaze,said there has been a 75% rise in gaming traffic with many new players as well as increased gaming habits.Sebastian Borget, COO and Co-founder, The Sandbox,said this increase is due to the lack of personal connection, so people are turning to virtual worlds for bonding and entertainment.Mik Naayem, Chief Business Officer, Dapper Labspredicted that with an increase in gaming, especially blockchain gaming, there will also be more demand for virtual rights similar to property rights. 


The video game industry is growing incredibly quickly worldwide. Currently, it is projected to become a $196 billion dollar market by 2022 with some believing it will be a $300 billion dollar market by 2025.


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